Ashoka University, Office of Learning Support
Publication
data vizualization
education
2024
Structured and designed a mapping report focused on improving education accessibility for students with physical and learning disabilities.
Visualized data pertaining to the challenges, key insights and interventions employed by the organization.
Poorak Aahaar
by Civic Games Lab
game design
Social impact
Education
Health
2024
Developed game mechanics and design for a social impact game in Hindi, focused on maternal and child nutrition, feeding habits, etc.
Leveraged simplified game elements to engage and educate young mothers in rural settings, for drives on health and child welfare run by state governments.
SMART NGO
Community Radio
TB Campaign
Publication
Social impact
Health
2024
Created a comprehensive digital-first community radio campaign report showcasing three years of field work, collaborations and insights tailored for the NGOs stakeholders, such as UNICEF, UNDP etc.
Wangduechhoeling Palace Museum, Bhutan
ux & ui
Museum
Multi-touch interface
2023 - 2024
Developed a user-friendly touch interface for the keystone museum exhibit at a palace-turned-museum in Bhutan.
Collaborated with cross-functional teams and managed a junior designer to ideate, design and implement an immersive interface highlighting Bhutan's rich history.
The 71st
Miss World Pageant, India
Branding
event
Brandwork
marketing
2023
Led a team of visual designers to create eclectic branding and brandwork for the international pageant hosted in India.
Designed and structured global and national sponsor pitches, showcasing the event's visual language and prestige.
Hero
Future
Energies
Branding
Environmental
art direction
2023
Led visual and environmental branding for the Delhi office space, emphasizing their commitment to renewable energy and a positive future.
Managed a team of creatives to create large scale artworks that echo the aspirational brand narrative, while retaining the natural architectural aesthetic of the office.
ChangeInkk Foundation
Publication
Social impact
Education
2023
Collaborated with a mental health practitioner to structure and design an actionable handbook for educators that focused on academic stressors and interventions for students with learning disabilities.
Researched and ensured accessibility through adherence to design frameworks and guidelines for people with learning disabilities, using dyslexia-friendly typefaces, maintaining appropriate color contrast, etc.
Culture Plus Foundation
Branding
art & Culture
Brandwork
marketing
2023
Developed a unique visual identity for a sub-brand focused on curating festivals and events promoting local arts, crafts and culture.
Swati & Sunaina
UX & UI
Educational
Interaction
e-commerce
2022
Led a team of UI designers to build a unique UX and UI design for a boutique sari brand's website.
Focused on showcasing the intricacies of sari craftsmanship through an immersive digital experience.
National Tribal Dance Festival, Govt. of Chhattisgarh
Branding
event
Brandwork
Marketing
2021
2022
Developed a comprehensive branding and identity for a tribal festival hosted by the Government of Chhattisgarh, encompassing event graphics, stage design, and digital/print collateral.
Produced advertising materials for national media, highlighting the festival's unique cultural performances, experiences, talks and workshops.
Nuraltech
Pvt. Ltd.
Branding
UX & UI
tech start-up
Brandwork
Marketing
2021
Developed brand identity for Nural, an enterprise SaaS solutions company, encompassing visual identity and brand guidelines, and brandwork.
Designed the UX and UI for their corporate website.
Springbox Films
Pvt. Ltd.
Branding
UX & UI
event & Films
Brandwork
2024
Designed a comprehensive brand identity for documentary films and event organizers, including communication strategies and brand materials.
Created the UX and UI for their digital presence.
Namaste Orchha, Govt. of Madhya Pradesh
Branding
event
Brandwork
marketing
2020
Crafted a cohesive visual language and identity for a cultural festival hosted by the Government of Madhya Pradesh.
Conceptualized and produced nationwide festival advertisements across print and digital media platforms.
Magicworks Inc.
ART DIRECTION
Branding
Brandwork
Marketing
2017 - 2019
Spearheaded art direction and production design for an animated web series, managing a team of designers, animators and editors.
Versatile design workflows across multiple mediums including sets, props and characters for web series spanning reality and fiction genres.
Created media and marketing collaterals with a focus on visual storytelling and brand identity.
Godrej
Properties Ltd.
Branding
Social Media
Real estate
2017
Developed visual branding and marketing collaterals for internal events, ensuring consistency and alignment with organization guidelines.
Managed and designed content for their social media platform, maintaining a cohesive brand image and engaging the audience effectively.
Microsoft India
IDC
UX & UI
Motion Design
tech
2016
Designed UX and UI for Microsoft's Academia Accelerator Program, focusing on enhancing usability and engagement, and restructuring the information architecture of the hackathon platform.
Created motion graphics collaterals for an internal messaging platform, delivering dynamic visual content to communicate key messages effectively.
IIT Delhi, Industrial Design Studio
academia
Wayfinding
signage Design
Marketing
2015
Developed an extensive wayfinding and signage system for the academic blocks of IIT Delhi, enhancing navigation and user experience.
Designed media and marketing collateral to promote IIT Delhi's initiatives and events, ensuring brand consistency and effective communication.
Ashoka University, Office of Learning Support
Publication
data vizualization
education
2024
Structured and designed a mapping report focused on improving education accessibility for students with physical and learning disabilities.
Visualized data pertaining to the challenges, key insights and interventions employed by the organization.
Poorak Aahaar
by Civic Games Lab
game design
Social impact
Education
Health
2024
Developed game mechanics and design for a social impact game in Hindi, focused on maternal and child nutrition, feeding habits, etc.
Leveraged simplified game elements to engage and educate young mothers in rural settings, for drives on health and child welfare run by state governments.
SMART NGO
Community Radio
TB Campaign
Publication
Social impact
Health
2024
Created a comprehensive digital-first community radio campaign report showcasing three years of field work, collaborations and insights tailored for the NGOs stakeholders, such as UNICEF, UNDP etc.
Wangduechhoeling Palace Museum, Bhutan
ux & ui
Museum
Multi-touch interface
2023 - 2024
Developed a user-friendly touch interface for the keystone museum exhibit at a palace-turned-museum in Bhutan.
Collaborated with cross-functional teams and managed a junior designer to ideate, design and implement an immersive interface highlighting Bhutan's rich history.
The 71st
Miss World Pageant, India
Branding
event
Brandwork
marketing
2023
Led a team of visual designers to create eclectic branding and brandwork for the international pageant hosted in India.
Designed and structured global and national sponsor pitches, showcasing the event's visual language and prestige.
Hero
Future
Energies
Branding
Environmental
art direction
2023
Led visual and environmental branding for the Delhi office space, emphasizing their commitment to renewable energy and a positive future.
Managed a team of creatives to create large scale artworks that echo the aspirational brand narrative, while retaining the natural architectural aesthetic of the office.
ChangeInkk Foundation
Publication
Social impact
Education
2023
Collaborated with a mental health practitioner to structure and design an actionable handbook for educators that focused on academic stressors and interventions for students with learning disabilities.
Researched and ensured accessibility through adherence to design frameworks and guidelines for people with learning disabilities, using dyslexia-friendly typefaces, maintaining appropriate color contrast, etc.
Culture Plus Foundation
Branding
art & Culture
Brandwork
marketing
2023
Developed a unique visual identity for a sub-brand focused on curating festivals and events promoting local arts, crafts and culture.
Swati & Sunaina
UX & UI
Educational
Interaction
e-commerce
2022
Led a team of UI designers to build a unique UX and UI design for a boutique sari brand's website.
Focused on showcasing the intricacies of sari craftsmanship through an immersive digital experience.
National Tribal Dance Festival, Govt. of Chhattisgarh
Branding
event
Brandwork
Marketing
2021
2022
Developed a comprehensive branding and identity for a tribal festival hosted by the Government of Chhattisgarh, encompassing event graphics, stage design, and digital/print collateral.
Produced advertising materials for national media, highlighting the festival's unique cultural performances, experiences, talks and workshops.
Nuraltech
Pvt. Ltd.
Branding
UX & UI
tech start-up
Brandwork
Marketing
2021
Developed brand identity for Nural, an enterprise SaaS solutions company, encompassing visual identity and brand guidelines, and brandwork.
Designed the UX and UI for their corporate website.
Springbox Films
Pvt. Ltd.
Branding
UX & UI
event & Films
Brandwork
2024
Designed a comprehensive brand identity for documentary films and event organizers, including communication strategies and brand materials.
Created the UX and UI for their digital presence.
Namaste Orchha, Govt. of Madhya Pradesh
Branding
event
Brandwork
marketing
2020
Crafted a cohesive visual language and identity for a cultural festival hosted by the Government of Madhya Pradesh.
Conceptualized and produced nationwide festival advertisements across print and digital media platforms.
Magicworks Inc.
ART DIRECTION
Branding
Brandwork
Marketing
2017 - 2019
Spearheaded art direction and production design for an animated web series, managing a team of designers, animators and editors.
Versatile design workflows across multiple mediums including sets, props and characters for web series spanning reality and fiction genres.
Created media and marketing collaterals with a focus on visual storytelling and brand identity.
Godrej
Properties Ltd.
Branding
Social Media
Real estate
2017
Developed visual branding and marketing collaterals for internal events, ensuring consistency and alignment with organization guidelines.
Managed and designed content for their social media platform, maintaining a cohesive brand image and engaging the audience effectively.
Microsoft India
IDC
UX & UI
Motion Design
tech
2016
Designed UX and UI for Microsoft's Academia Accelerator Program, focusing on enhancing usability and engagement, and restructuring the information architecture of the hackathon platform.
Created motion graphics collaterals for an internal messaging platform, delivering dynamic visual content to communicate key messages effectively.
IIT Delhi, Industrial Design Studio
academia
Wayfinding
signage Design
Marketing
2015
Developed an extensive wayfinding and signage system for the academic blocks of IIT Delhi, enhancing navigation and user experience.
Designed media and marketing collateral to promote IIT Delhi's initiatives and events, ensuring brand consistency and effective communication.
Ashoka University, Office of Learning Support
Publication
data vizualization
education
2024
Structured and designed a mapping report focused on improving education accessibility for students with physical and learning disabilities.
Visualized data pertaining to the challenges, key insights and interventions employed by the organization.
Poorak Aahaar
by Civic Games Lab
game design
Social impact
Education
Health
2024
Developed game mechanics and design for a social impact game in Hindi, focused on maternal and child nutrition, feeding habits, etc.
Leveraged simplified game elements to engage and educate young mothers in rural settings, for drives on health and child welfare run by state governments.
SMART NGO
Community Radio
TB Campaign
Publication
Social impact
Health
2024
Created a comprehensive digital-first community radio campaign report showcasing three years of field work, collaborations and insights tailored for the NGOs stakeholders, such as UNICEF, UNDP etc.
Wangduechhoeling Palace Museum, Bhutan
ux & ui
Museum
Multi-touch interface
2023 - 2024
Developed a user-friendly touch interface for the keystone museum exhibit at a palace-turned-museum in Bhutan.
Collaborated with cross-functional teams and managed a junior designer to ideate, design and implement an immersive interface highlighting Bhutan's rich history.
The 71st
Miss World Pageant, India
Branding
event
Brandwork
marketing
2023
Led a team of visual designers to create eclectic branding and brandwork for the international pageant hosted in India.
Designed and structured global and national sponsor pitches, showcasing the event's visual language and prestige.
Hero
Future
Energies
Branding
Environmental
art direction
2023
Led visual and environmental branding for the Delhi office space, emphasizing their commitment to renewable energy and a positive future.
Managed a team of creatives to create large scale artworks that echo the aspirational brand narrative, while retaining the natural architectural aesthetic of the office.
ChangeInkk Foundation
Publication
Social impact
Education
2023
Collaborated with a mental health practitioner to structure and design an actionable handbook for educators that focused on academic stressors and interventions for students with learning disabilities.
Researched and ensured accessibility through adherence to design frameworks and guidelines for people with learning disabilities, using dyslexia-friendly typefaces, maintaining appropriate color contrast, etc.
Culture Plus Foundation
Branding
art & Culture
Brandwork
marketing
2023
Developed a unique visual identity for a sub-brand focused on curating festivals and events promoting local arts, crafts and culture.
Swati & Sunaina
UX & UI
Educational
Interaction
e-commerce
2022
Led a team of UI designers to build a unique UX and UI design for a boutique sari brand's website.
Focused on showcasing the intricacies of sari craftsmanship through an immersive digital experience.
National Tribal Dance Festival, Govt. of Chhattisgarh
Branding
event
Brandwork
Marketing
2021
2022
Developed a comprehensive branding and identity for a tribal festival hosted by the Government of Chhattisgarh, encompassing event graphics, stage design, and digital/print collateral.
Produced advertising materials for national media, highlighting the festival's unique cultural performances, experiences, talks and workshops.
Nuraltech
Pvt. Ltd.
Branding
UX & UI
tech start-up
Brandwork
Marketing
2021
Developed brand identity for Nural, an enterprise SaaS solutions company, encompassing visual identity and brand guidelines, and brandwork.
Designed the UX and UI for their corporate website.
Springbox Films
Pvt. Ltd.
Branding
UX & UI
event & Films
Brandwork
2024
Designed a comprehensive brand identity for documentary films and event organizers, including communication strategies and brand materials.
Created the UX and UI for their digital presence.
Namaste Orchha, Govt. of Madhya Pradesh
Branding
event
Brandwork
marketing
2020
Crafted a cohesive visual language and identity for a cultural festival hosted by the Government of Madhya Pradesh.
Conceptualized and produced nationwide festival advertisements across print and digital media platforms.
Magicworks Inc.
ART DIRECTION
Branding
Brandwork
Marketing
2017 - 2019
Spearheaded art direction and production design for an animated web series, managing a team of designers, animators and editors.
Versatile design workflows across multiple mediums including sets, props and characters for web series spanning reality and fiction genres.
Created media and marketing collaterals with a focus on visual storytelling and brand identity.
Godrej
Properties Ltd.
Branding
Social Media
Real estate
2017
Developed visual branding and marketing collaterals for internal events, ensuring consistency and alignment with organization guidelines.
Managed and designed content for their social media platform, maintaining a cohesive brand image and engaging the audience effectively.
Microsoft India
IDC
UX & UI
Motion Design
tech
2016
Designed UX and UI for Microsoft's Academia Accelerator Program, focusing on enhancing usability and engagement, and restructuring the information architecture of the hackathon platform.
Created motion graphics collaterals for an internal messaging platform, delivering dynamic visual content to communicate key messages effectively.
IIT Delhi, Industrial Design Studio
academia
Wayfinding
signage Design
Marketing
2015
Developed an extensive wayfinding and signage system for the academic blocks of IIT Delhi, enhancing navigation and user experience.
Designed media and marketing collateral to promote IIT Delhi's initiatives and events, ensuring brand consistency and effective communication.